Empowering Craftswomen and Safeguarding National Heritage

In a transformative initiative, Alwaleed Philanthropies has launched a comprehensive development program aims to elevate the production capabilities of female artisans through specialized training courses. By honing their skills and expanding their knowledge, the project seeks to unleash their creative potential and revitalize traditional crafts that are deeply rooted in the identity of the Kingdom of Saudi Arabia. From intricate handwoven textiles to exquisite pottery and intricate jewellery, the program is dedicated to preserving the nation's rich heritage.

The project's success lies in its meticulous approach to every aspect of the artisanal journey. The selection of products aligns with market demands while honouring the authenticity of Saudi craftsmanship. Improving production techniques and standards ensures the delivery of high-quality, meticulously crafted goods that meet the exacting standards of luxury brands. From reimagining traditional designs to infusing innovation, the project aims to elevate Saudi heritage products to the global stage, allowing them to shine with pride.

Central to the initiative is the empowerment of craftswomen through comprehensive training programs. Collaborating with esteemed partners such as Princess Nourah bint Abdulrahman University, the project offers a unique opportunity for artisans to acquire a diploma certificate, a testament to their expertise and dedication. By nurturing their skills and knowledge, the program opens doors to employment prospects and paves the way for entrepreneurial endeavors, fostering economic growth and self-sufficiency within the artisan community.

Recognizing the value of collaboration, the project brings together an array of partners committed to its success. Princess Nourah bint Abdulrahman University where the workshops are located, The Four Seasons Hotel in Riyadh offers a platform to showcase exquisite artisanal creations, merging traditional craftsmanship with luxurious hospitality. The Ministry of Tourism and the Ministry of Culture - Heritage Authority . In addition, collaborations with esteemed luxury restaurants create avenues for artisans to showcase their creations to discerning patrons.

This ambitious project represents a significant investment in empowering craftswomen and safeguarding the Kingdom's rich cultural heritage. The project aimed at nurturing talent, fostering creativity, and promoting the timeless beauty of Saudi craftsmanship.

The heart of this project lies in its commitment to empowering and uplifting 3,500 craftswomen across the Kingdom. Through the establishment of four dedicated training workshops. which are categorized as the following "Ceramic Workshop, Candles Workshop, Leather Workshop and Wood Workshop".

Our talented artisans are provided with a platform to develop their skills, expand their knowledge, and unleash their creative potential. The ripple effect of this endeavor extends further as it encompasses the creation of 6,000 artisanal products, each carrying the essence of Saudi heritage and tradition.

The year 2022 has been marked by a series of remarkable achievements that serve as milestones for the project's progress. The establishment of four state-of-the-art training workshops under the esteemed supervision of Alwaleed Philanthropies at Princess Nourah bint Abdulrahman University has provided a nurturing and inspiring environment for craftswomen to thrive. These workshops, constructed with the proceeds generated by the project from 2019 to 2021, serve as creative hubs where tradition and innovation intertwine.

Enrollment in the workshops reached a total of 80 craftswomen per workshop, totaling 320 artisans benefitting from the comprehensive training programs. Their dedication and commitment have resulted in the completion of an impressive 1,813 training pieces, each embodying the meticulous craftsmanship and dedication of these talented women. Notably, the project has also seen the successful completion of 120 wooden boxes commissioned by the renowned international jewelry company, CHAUMET, showcasing the seamless integration of traditional artistry into the global market.

The true measure of success lies in the transformative impact this project has on the lives of craftswomen and their communities. By empowering these talented artisans and preserving the Kingdom's cultural heritage, this initiative not only nurtures creativity and entrepreneurship but also contributes to economic growth and social development. Each wooden box, ceramic cup, and intricately crafted piece tells a story of resilience, tradition, and innovation, weaving together a tapestry of cultural pride that resonates far beyond the project's completion.

"Profits received from Empowering Craftswomen and Safeguarding National Heritage Project certainly belong to the project itself, and not to Alwaleed Philanthropies"