House of Arabia: Empowering Artisans Through Heritage Crafts
Project Overview
The House of Arabia is a visionary cultural initiative that celebrates the rich heritage and traditions of the Gulf region. By reimagining and redefining the meaning of tradition, the project serves as a dynamic platform for local artisans, designers, and creatives to express their identity through contemporary forms of art, design, and craftsmanship.
Through curated collections inspired by the shared Arab cultural legacy—including home décor, tools, accessories, and jewelry—House of Arabia seeks to revive and promote the values of unity, shared heritage, and regional pride among the Gulf Cooperation Council (GCC) countries.
Project Scope and Vision
In collaboration with Qatar Museums, the project will span across the GCC from 2024 to 2030.with each year highlighting a different country.
Each phase will spotlight the unique cultural aesthetics and artisanal heritage of the featured country, contributing to a larger narrative of Arab unity and creative exchange.
Key Achievements in 2024
International Collaboration with Harrods
In 2024, Her Royal Highness Princess Lamia bint Majed Al Saud, Secretary-General of Alwaleed Philanthropies, visited Harrods London to strengthen the ongoing partnership and explore expanded collaborations that support Arab artisanship and design.
Bilateral Engagement with Qatar Museums
A series of strategic planning meetings were held with Qatar Museums and Harrods to align on project objectives, artistic direction, and operational timelines for the launch in Qatar.
Design Preparation for Saudi and Joint Collections
Design efforts began for the Saudi production line and a collaborative jewelry collection, incorporating traditional motifs with modern aesthetics to represent Saudi Arabia’s vibrant cultural heritage on a global stage.
Looking Ahead
The House of Arabia is more than a cultural project—it is a regional movement that nurtures creativity, fosters cross-border collaboration, and strengthens the cultural identity of the Gulf. By empowering local talent and showcasing authentic Arab design, the initiative promises to leave a lasting legacy for generations to come.
In partnership with
